Why are digital signs important to you?
Most retail stores and restaurants pull their customers from within 5 miles of their location and those customers drive by their business an average of 8 times a month… or more.
You are missing a significant opportunity to increase sales if you aren’t educating the public about your business when they drive by.
They Bring In Local Customers
3.
Digital Signage Grabs Attention
Digital signs capture an average of more than 400% more views than static signs. Using vibrant, crisp colors and eye-catching messages, digital signs get noticed. With a good combination of movement, graphics and content, viewers’ attention is captured by the display and are more often to recall and retain digital advertising. This in turn drives your sales.
While advertising can be expensive, digital advertising has a lower cost per thousand impressions (CPM) than television, radio and newspapers.
CPM = Cost per Thousand Impressions
Quick and Easy to Update
We live in a world where things change rapidly. Digital signs can be quickly and easily updated offering greater flexibility and faster response times. Have a product you need to move quickly? Offering a daily special? Planning a seasonal sale? Digital signs allow you to quickly react to marketing needs and offer instant communication to your customers.
Dynamic Content Delivery
Gone are the days of being tied to a single static advertisement. Digital sign displays allow you to be creative and flexible; owners can produce a multitude of messages to be presented to their customers. Never again will you be stuck with the same sign sending the same message for ten years or more. With our easy-to-use software, you will be producing spectacular ads on demand, effectively creating a new sign as often as you want or need to.